PROJECT:

 

EMPLEO AZUL PARA UN MEJOR TURISMO MARÍTIMO COSTERO

 

 

 

GENERAL DESCRIPTION AND OBJECTIVES:

 

 

The “E-AZUL” project aims to improve the training and employability of workers in companies in the maritime-coastal tourism sector of Cádiz and Murcia in terms of improving the management of internal and environmental processes of their activity, in order to improve the protection of the coastal maritime natural environment where they develop it. Improving the quality of the tourist offer and reducing the impact on the environment are also objectives to work towards in this program.

 

The project consists of 4 phases:

 

 

PHASE I: PRESENTIAL TRAINING:

 

 

The general objective of the course is to improve the training and employability of workers from companies in the maritime-coastal tourism sector of the Mar Menor, in terms of improving the management of their actions, this training being free of charge.

 

 

PHASE II: PERSONAL ADVICE:

 

An individualized advice and support program is offered to the participants of the training program so that they consolidate the knowledge acquired and are able to implement quality and environmental management systems that provide them with an improvement in their competitiveness, improvement in its image as a sustainable company, or improvement in the internal management of its processes.

 

 

PHASE III: ONLINE TRAINING:

 

We present a program of 10 online sessions of 2 hours each with the following topics:

  • Social Innovation and its practical application in employees of sustainable companies.
  • Blue Economy,and the Business and Employability opportunities that it presents.
  • New Business Models and Sustainable Maritime-Coastal Tourism and Market Niches in the sector.
  • Labor challenges presented by the Maritime-Coastal Tourism Sector.
  • Impact of the Maritime-Coastal Tourism Sector on the Environment in which it operates.
  • Corporate Social Responsibility.
  • Adaptation to Change for employees in the sector towards a social and blue economy.
  • Creativity and Innovation in the Maritime-Coastal Tourism Sector.
  • Desing Thinking and Co- Creation to innovate.
  • Living Labs y Success Stories.

 

 

PHASE IV WORKING GROUPS:

 

Creation of working groups of agents involved with the following sectors: Companies, Employees, Administrations, Academic Entities, etc. To carry out pilot projects of social innovation that allow improving training and employability.

 

 

 

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